Admission essay sample
Thursday, August 27, 2020
An Analysis of Das Boot Essay -- Das Boot Essays
Would could it be that makes the film, Das Boot, hang out in the plenty of war motion pictures? For what reason was this film, with captions and about German World War 2 troopers, mainstream enough in America to win six Academy Award selections? One potential answer is the characters. Like such a significant number of different stories, the impression of review delight goes past the serious plot and into the unpredictability and closeness of the structure squares of each story: the characters. Executive Wolfgang Petersen's authority is in bringing the watcher into that awful submarine, makes everybody a member in the awfulness as one of the characters, making the sentiment of no way out. At that point, once Petersen has the watcher in the submarine, he presents us with a duality in character type; there are men resolved to rescue the strategic frustrate catastrophe, just as other people who are powerless in helping their confidants, destined to be inadequate and vexatious. Once Petersen has depicted this contention, it is anything but difficult to perceive how the degree of pressure is so high in the submarine. The film starts with the submarine team alcoholic and joyful, endeavoring to make the most of their last minutes before their flight. Realizing that the chances of returning alive are insignificant, the men seem to tossing their instinct to the stars as they skip absurdly and even blandly. Petersen is giving the watcher a gathering of raucous young men loaded with life and not interested in their future, as a conspicuous difference with the men who show up at the Mediterranean port later in the film. Right now, all the men are rises to, prepared to go up against the ocean and serve their nation. While in the submarine, the idea of these men changes. Never again are they a homogeneous gathering; rather various... ... thing he loves his mindfulness to Hitler's talks, his careful dietary patterns, and promenading in his Nazi clothing, all bother the team. His very nearness is an interruption to a team that necessities complete core interest. In spite of the fact that he shows up as industrious as the others, his style is extraordinary, his mentality is excessively pointless, and his air is unreasonably wrong for the submarine. This duality is an enormous part of the pressure that dwells in the pontoon. Peterson is by all accounts making a differentiation he to empower the previously mounting strain. Join this with the life-passing part of the strategic inconceivable pressure is inescapable. It is a boat for the most part brimming with ardorous men, however the rare sorts of people who don't fit are spears in the boat's side. Pederson's film is very serious and it must be said that this duality in character depiction improves this part of the film.
Saturday, August 22, 2020
Business Applications Case Essay
Section 1. 5. What does the announcement ââ¬Å"costs can be resources or expensesâ⬠mean? 6. For what reason are the pay rates of creation laborers collected in a stock record as opposed to being expensed on the salary proclamation? 7. How do item costs influence the fiscal summaries? How does the grouping of item cost (as an advantage versus a cost) influence total compensation? The accompanying data was taken from the 2008 and 2009 Form 10-Ks for Dell, Inc.Required a. Clarify whether each line of data in the table above would best be portrayed as being principally money related bookkeeping or administrative bookkeeping in nature. b. Give some extra instances of administrative and money related bookkeeping data that could apply to Dell. c. In the event that you dissect just the information you distinguished as money related in nature, does it create the impression that Dellââ¬â¢s 2009 monetary year was preferable or more awful over its 2008 financial year? Clarify. d. On the off chance that you examine just the information you recognized as administrative in nature, does it create the impression that Dellââ¬â¢s 2009 financial year was preferred or more regrettable over its 2008 monetary year? Explain| Part 2 10. How is the significant scope of movement identified with fixed and variable expense? Give a case of how the meanings of these costs become invalid when volume is outside the significant range. 12. When might the high-low strategy be fitting for assessing variable and fixed expenses? When might least-squares relapse be the most attractive? 13. Which cost structure has the more serious hazard? Clarify. Part 3 6. When would the client follow through on a superior cost for an item or administration? What valuing methodology would be proper under these conditions? 7. What are three elective ways to deal with decide the earn back the original investment point? What do the consequences of these methodologies appear? 8. What is the condition technique for deciding the earn back the original investment point? Clarify how the aftereffects of this strategy contrast from those of the commitment edge approach. Part 4 10. For what reason are some assembling costs not straightforwardly recognizable to items? 11. What is the target of assigning backhanded assembling overhead expenses to the item? Section 5 1. For what reason did conventional costing frameworks base allotments on a solitary companywide cost driver? 2. Why are work hours ineffectual as a companywide allotment base in numerous ventures today? 3. What is the distinction between volume-based cost drivers and action based cost drivers? 4. For what reason do action based cost drivers give progressively precise distributions of overhead in a robotized fabricating condition? 5. When might it be fitting to utilize volume-based cost drivers in an action based costing framework? ATC 5-4Writing AssignmentAssessing a technique to control quality cost Lucy Sawyer, who claims and works Sawyer Toy Company, is a fussbudget. She accepts actually in the ââ¬Å"zero-defectsâ⬠way to deal with quality control. Her preferred saying is, ââ¬Å"You canââ¬â¢t spend a lot on quality.â⬠Even in this way, in 2010 her organization encountered a humiliating penetrate of value that necessary the national review of an imperfect item. She promised never to rehash the experience and trained her staff to spend whatever it takes to guarantee that items are conveyed liberated from surrenders in 2011. She was fairly frustrated with the multi year-end quality cost report appeared here. Albeit outer disappointment costs had declined, they stayed a lot higher than anticipated. The expanded examinations had recognized imperfections that were revised, in this way evading another review; in any case, the outside disappointment costs were still excessively high. Ms. Sawyer reacted by saying, ââ¬Å"We should twofold our efforts.â⬠She approved recruiting extra auditors and educated her creation administrators to turn out to be increasingly careful in distinguishing and rectifying mistakes. Required Expect that you are the (CFO) of Sawyer Toy Company. Ms. Sawyer has requested that you survey the companyââ¬â¢s way to deal with quality control. Set up a notice to her that assesses the current methodology, andâ recommend changes in consumption designs that can improve gainfulness just as increment the adequacy of the quality control framework. Part 6 7. What is an open door cost? How can it contrast from a sunk expense? 8. A nearby bank promotes that it offers a free noninterest-bearing financial records if the investor keeps up a $500 least equalization in the record. Is the financial records genuinely free?
Friday, August 21, 2020
Blog Archive MBA News Kravis Pledges $100 Million for New Columbia Business School Campus
Blog Archive MBA News Kravis Pledges $100 Million for New Columbia Business School Campus Columbia Business School (CBS) announced today that private-equity legend Henry R. Kravis (CBS 69) has pledged the largest gift in the schools history$100 millionto construct two buildings (one named for Kravis) on CBSs new Manhattanville site. CBS is currently housed in Uris Hall and Warren Hall, where shared space and converted rooms make conditions less than desirable. The new 450,000 square foot buildings are set to open in about six years and are estimated to cost a total of $500 million. CBS is the latest MBA program to announce a new multimillion-dollar building: MIT Sloan opened a new $140 million building this year; Ross opened a $145 million building last year; Wharton opened its $140 million Jon M. Huntsman Hall in 2002; Chicago Booth opened the $125 million Harper Center in 2004; Stanford will open its $350 million Knight Management Center next year; and Yale plans to open a $180 million building in 2013. Meanwhile, Kellogg has a site picked out and is eager to put a shov el in the ground. Share ThisTweet Columbia University (Columbia Business School) News
Monday, May 25, 2020
Population Genetics Of Chickpea And Its Wild Progenitors C
Population genetics of chickpea and its wild progenitors C. reticulatum and C. echinospermum Susan Moenga Introduction Chickpea, Cicer arietinum, is the second most widely grown legume in the world, cultivated on ~11.5 million ha mostly in India and Ethiopia (FAOSTAT, 2013). Genetic and molecular evidence have demonstrated that C. reticulatum is the progenitor of the cultivated pulse, with Nguyen et al., (2004) and Sethy et al., (2006) both supporting C. reticulatum and C. echinospermum (both restricted to Southeastern Turkey) to be the primary and secondary gene pools for the cultivated species respectively. However, apart from the estimated domestication time of 5,700 BP, very little else is known of the genetic diversity of these species as well as the genetic impact of the domestication process. Such information would lay ground for further research into these species, allowing for genome wide association mapping into locally adaptive traits in wild species that could be of agronomic importance. Hypotheses and research questions Cultivated chickpea will have lower levels of nucleotide diversity relative to its wild progenitors. Such a reduction is attributed to a ââ¬Ëdomestication bottleneckââ¬â¢, where only a small subset of individuals with desirable traits is chosen for cultivation. Additionally, there will be reduction in diversity attributed to selective breeding that has over time targeted anthropocentric traits succeeding domestication, that will be visible in select
Thursday, May 14, 2020
Essay Focus Groups - 877 Words
Focus Groups nbsp;nbsp;nbsp;nbsp;nbsp;Focus groups are a qualitative form of marketing research that can help a marketer assess consumer needs and feelings in a way that simple questionnaires can not. In a focus group, you bring together a small group to discuss issues and concerns about the features of a product. Participants are usually paid a fee for their time. A marketer can gain valuable information such as gaining a customerââ¬â¢s attitudes and determining advertising persuasiveness. The group is typically run by a moderator who maintains the groups focus. Some recent topics of interest regarding this subject are focus groups for advertising, Online focus groups, and political focus groups.â⬠¦show more contentâ⬠¦With a mouse, participants move a tab on a sliding scale to rate a commercial from one to 10. Commercials are streamed via Microsoft Corp.s Windows Media Player software.â⬠(AdAge.com, Riedman) While a normal focus group usually can poll a few participants at a grea t cost to the marketer, ââ¬Å"DiscoverWhy, on the other hand, can poll 1,000 or more people through the Internet and reach them when its convenient for them.â⬠(AdAge.com, Riedman) Lycos found the results very useful, and threw more weight to the commercials that fared well, while scrapping or reducing the use of less favorable commercials. nbsp;nbsp;nbsp;nbsp;nbsp;The Internet group AdCritic.com claims that online focus groups are far superior to traditional groups. ââ¬Å"Respondants are more honest in their responses since there is no one looking over their shoulder, no one who is over-bearing in the group to lead or overpower their opinions, and no one watching from behind a 2-way mirror.â⬠(AdCritic.com) The site offers Internet users digital versions of commercials seen on TV, and asks users to rate the commercials in return. They offer marketers the chance to research the effectiveness of their ads in an inexpensive and effective format. AdCritic.com has been one of the most popular sites on the Internet, partially to do with the enormous popularity of advertisements run by Budweiser, among others, and an overwhelming response fromShow MoreRelatedFocus Group1931 Words à |à 8 Pages1 INTRODUCTION Focus group is a qualitative technique used mostly in marketing research and also other areas of research. This technique is used to collect primary data. This document consists of information about focus group. The main objective of this assignment was to investigate how focus groups techniques are used to collect primary data about the phenomenon at hand in the real world. The research method used was Google scholar for academic journals. The campus library database was alsoRead MoreFocus Group2748 Words à |à 11 PagesFocus Groups An overview Submitted to: Prof. Schaff By: Muhammad F Balouch Id # 617531 University of Bridgeport Executive SummaryÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦..3 Introduction Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦...4 History of Focus GroupÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦.5 Rational and Uses of Focus GroupÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦5 Conducting a Focus Group StudyÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦..7 Running a Focus GroupÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦..8 Analysis and Writing UpÃâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦Ãâ¦.Ãâ¦Ãâ¦8 Read MoreThe And Focus Group Moderator Essay1495 Words à |à 6 Pages(1) How would you describe Jemmaââ¬â¢s approach to questioning? Jemma, the researcher and focus group moderator, has structured the discussion in the following way: to start with, Jemma provides a frame of reference for the focus group referring to the aim of her research, and summarizes the pre-formulated research questions that serve as openings to obtain such feedback (Nel, Romm, Tlale, 2015). Focus groups are seen as providing a unique data source, and tend to emphasise their value in exploringRead MoreFocus Group Design1640 Words à |à 7 Pages Running head: CONDUCTING A FOCUS GROUP Conducting a Focus Group of XXX Educational Program Graduates By Outstanding DHA Student Medical University of South Carolina PURPOSE The purpose of this paper is to describe the planning and design of a focus group for recent graduates of the XXX Program at YYY State University in Northridge (UN). The mission of the XXX program is to produce graduates that can functionRead MoreFocus Group Essay2300 Words à |à 10 PagesProfessor Wohn IS 375-001 Designing the User Experience 12 November 2014 ASSIGNMENT #3 FOCUS GROUP Transcription: For the transcription, I went with the INTERMEDIATE OPTION where I only recorded the important sections. There were a few moments during the study where the conversation got a little off topic. Those parts are not included in the transcription below. Also, the conversation was very informal, so I did my best to make everyones words sound more proper without changing the meaningRead MoreIntroducing Focus Groups3772 Words à |à 16 PagesQualitative Research: Introducing focus groups Jenny Kitzinger, research fellowa + Author Affiliations aGlasgow University Media Group, Department of Sociology, University of Glasgow, Glasgow G12 8LF This paper introduces focus group methodology, gives advice on group composition, running the groups, and analysing the results. Focus groups have advantages for researchers in the field of health and medicine: they do not discriminate against people who cannot read or write and they can encourageRead MoreA Research On Focus Groups And Surveys1672 Words à |à 7 PagesFocus groups and surveys are particularly useful in gathering information on how a vast group of people feel about a particular service or product. ââ¬Å"The method is particularly useful for exploring people s knowledge and experiences and can be used to examine not only what people think but how they think and why they think that wayâ⬠(Kitzinger, 1995, pp. 299). Along with giving insight into those feelings, this method can help to improve the design or implementation of how that product or serviceRead MoreThe Use and Importance of a Focus Group530 Words à |à 2 PagesA focus group instrument is used when it is well suited to the subject matter in question by listening to the opinions of others in a small and safe group setting before they form thoughts and opinions. An A typical focus group is between 6-12 homogeneous people who share similar characteristics or common interests. Focus groups generally reveal what each person within the group truly feels on the subject which provides credibility to the study. The facilitator is key to promoting an acceptingRead MoreOnline and Traditional Focus Groups2015 Words à |à 9 PagesMarketing research. Online and traditional focus groups. Focus groups are a method of group interviewing in which the interaction between the moderator and the group, as well as the interaction between group members, serves to elicit information and insights in response to carefully designed questions. The dynamic nature of the questions asked by the moderator and the group process, produces a level of insight that is rarely derived from unidirectional information collection devises suchRead MoreThe Importance Of Conducting Focus Groups On Students1809 Words à |à 8 Pageswas also easier to recruit participants to take part in groups because the participants knew each other prior to the focus group, this is known as a natural group (Bryman, 2012). Kitzinger demonstrated that there are benefits of conducting focus groups with participants who already know each other. For example, the discussion may be seen to be more honest in a natural group (Kitzinger, 1994). Therefore it is likely that these natural groups produced more honest and op en discussions as the participants
Wednesday, May 6, 2020
Isolation And Loneliness in A Rose for Emily by William...
Isolation And Loneliness in A Rose for Emily by William Faulkner In many works of literature, some characters isolate themselves from society due to certain events that happen in their life that make them isolate themselves. Isolation from the society can cause loneliness in ones life. In ââ¬Å"A Rose For Emilyâ⬠, William Faulkner suggests that isolation from society can cause people to do unspeakable acts because they are lonely. The main character, Emily Grierson lives her life under her father. Her father thinks that no man is good enough for his daughter. Therefore, he pushes anyone who comes near his daughter. After living like this for so many years, Emily is left with nothing after her fatherâ⬠¦show more contentâ⬠¦Ã¢â¬Å"A neighbor saw the Negro man admit him at the kitchen door at dusk one evening. And that was the last we saw of Homer Barron. And of Miss Emily for some time â⬠(419). Emily does not want to be left alone so she kills Homer and leaves him in her house. This way she still has Homer by her side. The difference is that he is dead and she is alive. His dead body remains in her house for a while but no one knows of his disappearance. After Miss Emily kills Homer a smell develops in the area around her house. Crazy as it is, she lives through the smell. It does not bother her but it bothers her neighbors. ââ¬Å"Then we noticed that in the second pillow was the indentation of a head. One of us lifted something from it, and leaning forward, that faint and invisible dust dry and acrid in the nostrils, we saw a long strand of iron-gray hairâ⬠(421). After Emilyââ¬â¢s death, there is a discovery of Homerââ¬â¢s dead body laying in the bed upstairs. It appears that Emily still lays in bed next to his rotting body after she kills him with poison. Apparently, the smell that was bothering the neighbors years before is from Homerââ¬â¢s rotting body. Here we can see that insanity took over her. She did not want to be left alone with nothing so the only way to get out of the loneliness is by killing her one love. The thought of marriage enters Emilyââ¬â¢s mindShow MoreRelatedCharacter Analysis Of Susan Glaspell s Trifles 1714 Words à |à 7 PagesThesis and Outline Paper And Analytical Paper Darlene Shields Professor: Amber Forcey Engl 202 May 10, 2016 Thesis and Outline Paper 2 In both A Rose for Emily written by William Faulkner and Trifles written by Susan Glaspell loneliness, poverty and isolation consume the lives of the characters. Susan Glaspellââ¬â¢s play ââ¬Å"Triflesâ⬠written in 1916. In this play the authorââ¬â¢s talks of her preoccupation with culture- bound notions of gender and sex roles. Glaspell says women are consideredRead MoreAnalysis of William Faulkners A Rose for Emily Essay1187 Words à |à 5 PagesAnalysis of William Faulknerââ¬â¢s ââ¬Å"A Rose for Emilyâ⬠In ââ¬Å"A Rose for Emilyâ⬠, William Faulkner uses symbolism, imagery, simile and tone. Faulkner uses these elements to lead his characters to an epiphany of letting go of out-dated traditions and customs. The resistance to change and loneliness are prominent themes within ââ¬Å"A Rose for Emilyâ⬠. Faulkner uses ââ¬Å"A Rose for Emilyâ⬠to caution his readers that things are not always what they appear to be. The tone of ââ¬Å"A Rose for Miss Emilyâ⬠couldRead MoreSymbolism In Rose For Emily892 Words à |à 4 Pages Desperation for love from extreme isolation results in destructive actions and extreme situations. William Faulkner achieved to describe that in the story ââ¬Å"Rose for Emilyâ⬠through the main character, Miss Emily Grierson who suffered from necrophilia. This story is enriched with full of symbolism, along with a deep-rooted issues and messages. Symbolism helps to gives readers to think about text and hidden themes that go along with the symbols. This gives reading a more rich and vivid experience.Read MoreIsolation: Short Story and Mrs. Mallard Essay1195 Words à |à 5 PagesIsolation and loneliness In the following short stories Eveline written by James Joyce, The Story of An Hour written by Kate Chopin, and A Rose For Emily written by William Faulkner we find that isolation is a popular theme throughout the stories. There are several factors in each one of the stories that makes us feel the isolation that each one of the women in the stated stories felt. Weather it is Eveline feeling stuck at home due to a request for her to tend to her family and resume the placeRead MoreTheme Of Insanity In Gothic Literature813 Words à |à 4 Pages Insanity Gothic literature can be composed of several themes depending on the purpose the writers intend to convey. William Faulkner, Edgar Allen Poe, and Richard Matheson are virtuosos within the realm of gothic literature. They have perfected the ability to blend fiction and horror through the use of certain gothic elements. Through their many works, such as ââ¬Å"A Rose for Emily,â⬠ââ¬Å"Prey,â⬠and ââ¬Å"The Black Cat,â⬠the authors implement numerous themes regarding violence and entrapment- existing in bothRead MoreA Rose For Emily By William Faulkner890 Words à |à 4 Pagesââ¬Å"Prolonged loneliness can transform the brain in a way that makes those who suffer it less able to relate to othersâ⬠(The Daily Mail) Although change is sometimes viewed as scary, it should not be ignored. If a person is unable to adapt to change, they will further isolate themselves from society. William Faulkner, author of A Rose For Emily, captures with great detail, the effects o f isolation. A Rose For Emily centers around the death of Emily Grierson, a ââ¬Å"fallen idolâ⬠in the town. All of the townspeopleRead MoreAnalysis Of A Rose For Emily Essay1643 Words à |à 7 PagesBeing An Outcast: Emily As Manifesting Thematic Alienation in Faulknerââ¬â¢s ââ¬Å"A Rose for Emilyâ⬠I. Introduction Being taught in high schools and universities all across the nation, William Faulknerââ¬â¢s short story ââ¬Å"A Rose for Emilyâ⬠has achieved a great deal of both academic and mainstream respect in the United States. In being arguably one of Faulknerââ¬â¢s strongest stories, and since Faulkner himself has assumed the position of being one of the great masters of American fiction, ââ¬Å"A Roseâ⬠is undoubtedlyRead MoreTradition and change are two opposing ideas that have fought each other for thousands of years.700 Words à |à 3 Pagesimprove society. In ââ¬Å"A Rose for Emilyâ⬠, William Faulkner writes about a woman who clings to her past in fear of the future. Faulkner uses setting, character, point of view, structure, and symbolism to expose examples of human nature, which teach us important lessons about life. William Faulkner takes us to his fictional town of Jefferson, Mississippi at the turn of the 20th century, a time when the ways of society were changing dramatically. His fictional character, Miss Emily, is a prime example ofRead MoreWilliam Faulkner s A Rose For Emily854 Words à |à 4 Pages Literary Response to ââ¬Å"A Rose for Emilyâ⬠ââ¬Å"A Rose for Emilyâ⬠by William Faulkner was published in 1930. This short story is set in an old southern town. I believe that this and several other combinations of events are what made the main character Miss Emily go insane. Miss Emily was a old school southern woman trapped in a modernizing society. She tried desperately to try and keep to her old ways, but the changes were inevitable. This made me feel like something was going to go wrong very early inRead MoreA Rose For Emily By William Faulkner883 Words à |à 4 PagesIn the timeless classic, ââ¬Å"A rose for Emilyâ⬠by William Faulkner we are introduced to Emily Grierson, a matured sheltered southern woman; born to a proud, aristocratic family presumably during the American Civil War. Through out the short story William Faulkner uses many literary devices such as symbolism, metaphors and allegory to play with ââ¬Å"timeâ⬠and how time reflects upon his main character Emily Grierson. Emily being one w ho denies the ability to see time for what it is linear and unchangeable
Tuesday, May 5, 2020
Applied Business Research
Questions: The following are the research objectives of the study: 1. To evaluate the existing strengths and weaknesses of Wild bean caf in the context of the food and beverage industry of New Zealand. 2. To examine the motivational level of the employees of Wild bean caf and its impact on the businesses. 3. To identify the zone on strategy clock in which the wild bean cafe lies. Answers: Wild bean caf is one of the brand of BP and being a leading brand the caf serves the coffee which is 100 % sustainable. It has an outlet on every BP petrol station and it serves 1200 service stations in UK. Wild bean caf is not an independently owned coffee house and is a franchise of BP and it provides a variety of foods ranging from coffee to sandwiches, burgers and snacks. Good quality of foods are available at reasonable price and provide great value of meal deal throughout the day (https://N.p., 2016. Web. 3 June 2016). After conducting a research on the wild bean caf, it has been posed with several questions: Wild bean not being an independently owned coffee house is exposed to several risks. The good coffee house is not which serves only good food, but the location, service and the products make it a good coffee house. The outlet of caf is located only in the petrol stations and this could limit the growth of the caf. So the independency of the caf is a question which could limits its growth. Since the Wild bean caf is not an independently owned firm, so the rights and decision taking authority rests with BP, so this could pose a threat to the growth and prosperity of caf ( Brooks et al., 2014). The offer made by wild bean caf is in association with BP and it could be withdrawn at any time without prior notification. This would leave the customer dissatisfied and there is also possibility of losing customer who has been attracted by this particular offer. Another research question came up with the wild bean caf is its location and the area if its presence. Since the caf has its outlet only in the BP petrol stations , that is its outlet is confined only to the petrol stations of BP. This would also limit the growth of Wild ban caf. The research has been conducted and a qualitative analysis of several factors which affects the caf performance has been done. Interviews and focus grouped discussion has been done in the informal environment (Goodrich, 2015) . The questions have been asked such as frequency of going to the caf, person visited the wild bean caf, reason of liking the caf, any other services which should be availed. To increase the satisfaction, willingness to spend more if extra service is provided, whether they want the outlet to be opened in some other areas , people who think that the current outlets is too far from their comfort. After conducting such grouped discussions, it was concluded that the two questions needs focus. Research Objectives The following are the research objectives of the study To evaluate the existing strengths and weaknesses of Wild bean caf in the context of the food and beverage industry of New Zealand To examine the motivational level of the employees of Wild bean caf and its impact on the businesses To identify the zone on strategy clock in which the wild bean cafe lies The above three research objectives have been chosen in order to assist the researcher to meet the research goals and objectives. In addition, to these objectives it helps to know about the potential of this cafe and its operating performance in the gas stations of BP. For, the evaluation of the first objective, the researcher will have to conduct an in-depth internal analysis. Since, it will help the researcher to identify the prime strength and weaknesses of Wild bean caf. For the evaluation of second objective, the researcher will have to assess the motivational level of the employees. In this study, the researcher will utilize Herzberg two-factor theory, as it will provide the caf an indication the kind of strategy the caf has to implement in order to motivate all the employees to give their best at the workplace. The Wild bean caf will utilize Hertzberg theory because it will allow the researcher to evaluate all the factors related to the motivational level of the employees. Furthermore, as Hertzberg divided the motivational factors of the employees in two different segments, it will help Wild bean caf to cover all the factors related to the motivational level of the employees. For the evaluation of the third objective, the researcher will focus on the third strategy clock of Wild bean caf. Figure 1: Strategy clock (Source: Goodrich 2015) Research Issues The below mentioned are the relevant research issues Time constraints - Limitation of time is one of the primary research issues. Gathering enough data within a fixed time was not possible. This shall hamper the research process in a considerable manner Limited resources - A restricted budget has an adverse influence on the research study. Thus, adequate resources were not offered for the purpose of the research study. Threat from competitors - The presence of substitute brands can pose a significant threat to the business sustainability of Wild Bean Cafe. Inflation - The rise in the prices of goods would have a negative impact on the annual sales revenue of Wild Bean Cafe. Thus, curtailing the prices of products sold to consumers remains a pertinent issue for the brand. Reference: Brooks, G., Heffner, A. and Henderson, D., 2014. competitive knowledge from social media for a small start-up business.The Review of Business Information Systems (Online),18(1), p.23. Goodrich, R., 2015. examples, templates definition.Business news daily.
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